How Basic-Fit rolled out an employee app for thousands of team members
Online event
May 8, 2025
Discover how Basic-Fit successfully launched their employee app—and what they learned along the way.
Speakers


Ties Guensberg
Sales Director EMEA
,
Speakap
Antonella Miozzi - van der Heijden
Sr. PR & Corporate Communications Manager
,
Basic-Fit
Register for this event
Speakers


Ties Guensberg
Sales Director EMEA
,
Speakap
Antonella Miozzi - van der Heijden
Sr. PR & Corporate Communications Manager
,
Basic-Fit
With over 1,575 clubs, Basic-Fit is Europe’s largest fitness chain. More than 8,000 employees work every day to support their mission: making fitness accessible to everyone and turning it into a habit people actually enjoy.
In this 30-minute interactive session, you’ll discover:
- How Basic-Fit has evolved its internal communication strategy
- Why they chose to roll out an employee app
- What they learned during the implementation
- The app’s real impact on the gym floor
- Practical examples and best practices
Speakers:
Antonella Miozzi - van der Heijden, Sr. PR & Corporate Communications Manager at Basic-Fit
Ties Guensberg, Sales Director EMEA at Speakap
Get inspired by real-life stories and learn what an employee app could do for your organization. Walk away with practical tips for a successful rollout!
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