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How Basic-Fit rolled out an employee app for thousands of team members

Online event
May 8, 2025
Discover how Basic-Fit successfully launched their employee app—and what they learned along the way.
Speakers
Ties Guensberg
Sales Director EMEA
,
Speakap
Antonella Miozzi - van der Heijden
Sr. PR & Corporate Communications Manager
,
Basic-Fit
Register for this event
Speakers
Ties Guensberg
Sales Director EMEA
,
Speakap
Antonella Miozzi - van der Heijden
Sr. PR & Corporate Communications Manager
,
Basic-Fit

With over 1,575 clubs, Basic-Fit is Europe’s largest fitness chain. More than 8,000 employees work every day to support their mission: making fitness accessible to everyone and turning it into a habit people actually enjoy.

In this 30-minute interactive session, you’ll discover:

  • How Basic-Fit has evolved its internal communication strategy
  • Why they chose to roll out an employee app
  • What they learned during the implementation
  • The app’s real impact on the gym floor
  • Practical examples and best practices

Speakers:
Antonella Miozzi - van der Heijden, Sr. PR & Corporate Communications Manager at Basic-Fit
Ties Guensberg, Sales Director EMEA at Speakap

Get inspired by real-life stories and learn what an employee app could do for your organization. Walk away with practical tips for a successful rollout!

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