A Brighter, Bolder Speakap: The Story Behind Our Rebrand
We've been hard at work behind the scenes crafting a new website and a vibrant new look, while staying true to our mission of simplifying and enhancing workplace experiences. If you haven’t seen it yet - it's about time we spiced things up!
From communication to connection: what's changing?
We're not just refreshing our look; we're transforming how we serve our customer.
The new Speakap is all about creating a platform that goes beyond communication.
It's a complete employee experience. This means better alignment, increased purpose, and tools that aren't just functional but are a joy to use. We're enhancing how people - frontline to HQ - feel at work, making every interaction not only easier but also more enjoyable.
A rebrand that reflects our vision: work as one
Let's start with why this matters to you. Speakap is built on the belief that there is no such thing as a work-life balance. There's just life, and work happens to be a big part of it. When work is fulfilling, every other aspect of life gets better. That's why our new branding isn't just about aesthetics. It's about embodying our vision where people and organizations work seamlessly as one.
Our commitment:
- Fun, engaging experiences: Speakap is designed to make everyday work engaging and enjoyable. We transform routine tasks into exciting interactions, making sure that every feature not only works flawlessly but also delights.
- Reliable performance: We promise reliability at every turn. With Speakap, what you see is what you get—no hidden complications, just a platform that delivers consistently and dependably.
- Customizable for real needs: We understand that no two teams are the same. Speakap provides personalized experiences that are tailored by your admins, ensuring that every user has exactly what they need, right when they need it.
- Honest communication: We’re committed to honesty and transparency. Speakap facilitates clear and straightforward interactions, ensuring that all communications are direct and genuine—without any corporate jargon.
Why the change in brand look & feel?
In any given moment we have two options: to step forward into growth or step back into the illusion of safety.
Ever noticed how a splash of color can change your whole mood? A bright blue sky makes you feel hopeful. A pop of yellow sparks energy.
We wanted Speakap to feel like that.
- Bold. Bright. Energizing.
- A place where work feels lighter, easier, and more connected.
- A platform that reflects the people who use it - dynamic, vibrant, and full of possibility.
Because your frontline employees deserve better. They deserve a tool that doesn’t just “get the job done” but actually feels good to use.
So we ditched the boring, buttoned-up corporate aesthetic.
We said goodbye to dull, forgettable colors.
And we built something fresh, inviting, and unmistakably Speakap.
So, what’s new?
#1 Goodbye corporate stiffness, hello personality
We’ve traded the generic, one-size-fits-all look for a brand identity that feels human, friendly, and distinctly Speakap. Sleek, yet warm. Engaging, yet effortless.
#2 Design isn’t just about looks, it’s about how it makes you feel
Branding isn’t just about looking good—it’s about how it makes you feel. Our new design creates an experience that’s inviting, uplifting, and easy to navigate, so using Speakap feels less like a work task and more like second nature.
#3 A color palette that feels alive
No more muted, uninspiring tones. Our new colors are bold, bright, and full of energy—just like the people we built Speakap for. Because let’s be real, no one likes boring. Not us. Not you. And definitely not your frontline employees.

This rebrand isn’t just about looking better - it’s about doing better
For too long, frontline employees have been given the bare minimum.
❌ Clunky, outdated tools.
❌ Disconnected experiences.
❌ A lack of real investment in making their work lives better.
Not anymore.
This rebrand goes beyond the surface.
It’s a commitment to the everyday hero - the frontline worker. We’ve reimagined Speakap to be more than just a tool; it's a partner in your workday.
With a focus on boosting morale and improving performance, we're here to ensure that every team member can align their work with a greater purpose.
In other words: How Speakap seriously boosts productivity (no, really!)
1. Tailored just for you
Imagine opening an app and seeing exactly what you need—nothing more, nothing less. That’s Speakap for you. It cuts through the clutter and gets straight to the good stuff, saving you from the endless scroll. This means you spend less time hunting for info and more time doing what you do best. Quick and snappy, just how you like it!
2. Keeps things running smoothly
Nobody likes a clunky tool that's more trouble than it’s worth, right? Speakap keeps things running smoothly so you can fire off tasks and updates without a hitch. It's like having a superpower that turns chaos into order with just a few clicks. Faster decisions, fewer mix-ups, and hey, maybe even time for a coffee break!
3. Actually fun to use
Ever used a tool that made you want to work just because it was fun? That's Speakap! It’s designed to not just get the job done but to make it enjoyable. A platform that puts a smile on your face? That’s a game-changer. Happy workers are busy workers, churning out quality work without even feeling the drag.
4. Simplicity is key
Speakap strips away the complicated layers that make you groan. Its sleek, intuitive interface means you won’t need a manual the size of "War and Peace" to figure things out. It’s all about getting you from point A to point B with no fuss. Simple, effective, and maybe even a little fun.
5. Rock solid reliable
There’s nothing worse than a tool that quits on you mid-task. Speakap is the reliable work buddy you never knew you needed. It’s always up, always ready, just like your trusty coffee machine, ensuring your workflow never skips a beat.
6. Customized by the people who know you
No one knows what you need better than your own team. Speakap lets the folks who know the ins and outs of your day tweak things to perfection. It’s like having a bespoke suit; tailor-made and fits just right, making sure everything is where you need it, when you need it.
By focusing on these perks, Speakap isn’t just another platform—it’s your daily productivity partner, jazzing up your work life and keeping things ticking like a well-oiled machine. Who said work tools couldn’t have a personality?
The future is bold. And we’re just getting started 😉
While the past 15 years have brought incredible growth, we’re just getting started. Our mission isn’t to coast. It’s to keep building, solving, and redefining what it means to work.
As our CEO & Founder Patrick always says:
It’s a marathon, not a sprint.
So, here’s to creating employee experiences that inspire. 🥂
A Brighter, Bolder Speakap: The Story Behind Our Rebrand

We've been hard at work behind the scenes crafting a new website and a vibrant new look, while staying true to our mission of simplifying and enhancing workplace experiences. If you haven’t seen it yet - it's about time we spiced things up!
From communication to connection: what's changing?
We're not just refreshing our look; we're transforming how we serve our customer.
The new Speakap is all about creating a platform that goes beyond communication.
It's a complete employee experience. This means better alignment, increased purpose, and tools that aren't just functional but are a joy to use. We're enhancing how people - frontline to HQ - feel at work, making every interaction not only easier but also more enjoyable.
A rebrand that reflects our vision: work as one
Let's start with why this matters to you. Speakap is built on the belief that there is no such thing as a work-life balance. There's just life, and work happens to be a big part of it. When work is fulfilling, every other aspect of life gets better. That's why our new branding isn't just about aesthetics. It's about embodying our vision where people and organizations work seamlessly as one.
Our commitment:
- Fun, engaging experiences: Speakap is designed to make everyday work engaging and enjoyable. We transform routine tasks into exciting interactions, making sure that every feature not only works flawlessly but also delights.
- Reliable performance: We promise reliability at every turn. With Speakap, what you see is what you get—no hidden complications, just a platform that delivers consistently and dependably.
- Customizable for real needs: We understand that no two teams are the same. Speakap provides personalized experiences that are tailored by your admins, ensuring that every user has exactly what they need, right when they need it.
- Honest communication: We’re committed to honesty and transparency. Speakap facilitates clear and straightforward interactions, ensuring that all communications are direct and genuine—without any corporate jargon.
Why the change in brand look & feel?
In any given moment we have two options: to step forward into growth or step back into the illusion of safety.
Ever noticed how a splash of color can change your whole mood? A bright blue sky makes you feel hopeful. A pop of yellow sparks energy.
We wanted Speakap to feel like that.
- Bold. Bright. Energizing.
- A place where work feels lighter, easier, and more connected.
- A platform that reflects the people who use it - dynamic, vibrant, and full of possibility.
Because your frontline employees deserve better. They deserve a tool that doesn’t just “get the job done” but actually feels good to use.
So we ditched the boring, buttoned-up corporate aesthetic.
We said goodbye to dull, forgettable colors.
And we built something fresh, inviting, and unmistakably Speakap.
So, what’s new?
#1 Goodbye corporate stiffness, hello personality
We’ve traded the generic, one-size-fits-all look for a brand identity that feels human, friendly, and distinctly Speakap. Sleek, yet warm. Engaging, yet effortless.
#2 Design isn’t just about looks, it’s about how it makes you feel
Branding isn’t just about looking good—it’s about how it makes you feel. Our new design creates an experience that’s inviting, uplifting, and easy to navigate, so using Speakap feels less like a work task and more like second nature.
#3 A color palette that feels alive
No more muted, uninspiring tones. Our new colors are bold, bright, and full of energy—just like the people we built Speakap for. Because let’s be real, no one likes boring. Not us. Not you. And definitely not your frontline employees.

This rebrand isn’t just about looking better - it’s about doing better
For too long, frontline employees have been given the bare minimum.
❌ Clunky, outdated tools.
❌ Disconnected experiences.
❌ A lack of real investment in making their work lives better.
Not anymore.
This rebrand goes beyond the surface.
It’s a commitment to the everyday hero - the frontline worker. We’ve reimagined Speakap to be more than just a tool; it's a partner in your workday.
With a focus on boosting morale and improving performance, we're here to ensure that every team member can align their work with a greater purpose.
In other words: How Speakap seriously boosts productivity (no, really!)
1. Tailored just for you
Imagine opening an app and seeing exactly what you need—nothing more, nothing less. That’s Speakap for you. It cuts through the clutter and gets straight to the good stuff, saving you from the endless scroll. This means you spend less time hunting for info and more time doing what you do best. Quick and snappy, just how you like it!
2. Keeps things running smoothly
Nobody likes a clunky tool that's more trouble than it’s worth, right? Speakap keeps things running smoothly so you can fire off tasks and updates without a hitch. It's like having a superpower that turns chaos into order with just a few clicks. Faster decisions, fewer mix-ups, and hey, maybe even time for a coffee break!
3. Actually fun to use
Ever used a tool that made you want to work just because it was fun? That's Speakap! It’s designed to not just get the job done but to make it enjoyable. A platform that puts a smile on your face? That’s a game-changer. Happy workers are busy workers, churning out quality work without even feeling the drag.
4. Simplicity is key
Speakap strips away the complicated layers that make you groan. Its sleek, intuitive interface means you won’t need a manual the size of "War and Peace" to figure things out. It’s all about getting you from point A to point B with no fuss. Simple, effective, and maybe even a little fun.
5. Rock solid reliable
There’s nothing worse than a tool that quits on you mid-task. Speakap is the reliable work buddy you never knew you needed. It’s always up, always ready, just like your trusty coffee machine, ensuring your workflow never skips a beat.
6. Customized by the people who know you
No one knows what you need better than your own team. Speakap lets the folks who know the ins and outs of your day tweak things to perfection. It’s like having a bespoke suit; tailor-made and fits just right, making sure everything is where you need it, when you need it.
By focusing on these perks, Speakap isn’t just another platform—it’s your daily productivity partner, jazzing up your work life and keeping things ticking like a well-oiled machine. Who said work tools couldn’t have a personality?
The future is bold. And we’re just getting started 😉
While the past 15 years have brought incredible growth, we’re just getting started. Our mission isn’t to coast. It’s to keep building, solving, and redefining what it means to work.
As our CEO & Founder Patrick always says:
It’s a marathon, not a sprint.
So, here’s to creating employee experiences that inspire. 🥂
Related Articles
Stay updated with the latest insights and trends delivered straight to your inbox.