You’ve landed here because you know that leadership communications will influence the success of your business. In fact, the way you lead your frontline employees has a strong impact on employee engagement – and that’s no surprise. But, where do you start to create a positive impact and what strategies can you adopt that’ll contribute toward employee well-being?
Are your employees energized and committed to executing initiatives? If not, this message is for you. A distributed workforce - sometimes referred to as a ‘frontline workforce’ - are individuals that do not work regularly from behind a desk or office. With the rise of hybrid work policies, right now 85% of the global workforce is considered ‘non-desk or frontline.’ This redistribution of the workforce can be great for employee morale - but how does it affect your employees’ engagement?
Saying that workplace communications are complex would be an understatement. Receiving feedback, managing projects, and working as a team is often challenging and affects success at all levels.
According to a survey of CEOs by the Ark Group, almost 95% of them believed that successful internal communication was the most important factor in success. Surprisingly, only 22% believed that their own company's internal communication was up to par. David Grossman, in his book "The Cost of Poor Communications," indicated an average loss of $62.4 million per year for companies employing around 100,000 due to inadequate internal communication.
“The Times They Are A-Changing,” and sometimes changes come fast and furiously. The COVID-19 pandemic has caused many HR-managers and internal communications specialists to have a hard look at the way their company communicates with its employees. The rise of the remote workforce and an increased need for instruction, motivation, and monitoring employee wellbeing all point to one conclusion: the old internal communications tools are no longer up to the challenge.
Why can you draw inspiration from these employee recognition quotes? Because in today’s hyper-competitive business landscape, customer obsession has become the most repeated phrase in boardrooms the world over. If you can predict what the customer wants, and provide a seamless customer experience, then you can stand out and win in this fierce environment. Most of the time, an employee engagement app can help you get the best out of your workforce and offer the best customer experience.
Most employees will be motivated to perform better if their managers praise and commend them more often. In fact, 67% of workers believe that this is a top motivator compared to financial and non-cash incentives.
In an article packed with employee feedback stats, HR influencer Maren Hogan discusses the value of feedback in organizations:
There is a long-standing dialogue regarding how employees should interact with and contribute to their organizations. However, the responsibility to foster a conducive environment for employee engagement doesn't solely rest on the shoulders of the workers. Company leaders, including managers and executives, play a crucial role in shaping a workspace that not only engages employees but also promotes job satisfaction.
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